Urban Outfitters tapped 13 female skateboarders for its latest ad campaign, and the results are truly badass

In its new spring ad campaign, Urban Outfitters is featuring 13 female skateboarders rocking ’90s skate culture-inspired apparel, and talking about life on four wheels. And if this video doesn’t make you want to call up your best girlfriends and kick some serious ass, we don’t know what will!

In the video, directed by pro skater Steve Berra, the 13 women skate hard in UO’s wide-leg denim, loose T-shirts, and windbreakers, and share what it’s like to be a women in a male-dominated world.

“I feel when guys see us at a spot, they stop skating,” says skater Savannah Headden. “They’re just like, ‘What are they gonna do?’”


She adds, “We’re the ones that want to know, ‘What do y’all think of us?”


You can read interviews with each of the 13 women skaters on Urban Outfitters’ blog here, and shop some of our pieces from this relaxed, throwback collection below. Complete with scrunchies, this collection is guaranteed to induce major nostalgia — so shop with caution!

Silence + Noise “Sleeveless Zip Hoodie Sweater”


Get it here for $44.

Ecote “Tie-Dye Crew-Neck Sweater”


Get it here for $69.

BDG “Teen Spirit Cropped Long Sleeve Tee”


Get it here for $39.

BDG “Mom Jean — Rebel Rebel”


Get them here for $69.

BDG “Longline Coach Jacket”


Get it here for $89.

BDG “Ott Street Palm Tree Coach Jacket”


Get it here for $99.

Silence + Noise “Stacy Skater Chino Pant”


Get them here for $69.

Vintage Camo Longline Surplus Jacket


Get it here for $79.

BDG “Shapeless Cropped Overall”


Get them here for $69.

Silence + Noise “Rainbow Off-The-Shoulder Sweater”


Get it here for $49.

Vintage Levi’s “Paint Splattered Jean — White”


Get them here for $98.

BDG “’80s Denim Trucker Jacket”


Get it here for $79.

Need more? Browse the entire spring UO collection here.

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