Too Faced launched an addition to its cult-favorite Born This Way line

If you’re already a Too Faced fan, you likely already know that many of the brand’s products are what one might call “cult favorites.” And perhaps the most famous of them all is the Born This Way Foundation, the success of which has spawned concealer, setting powder, and more.

Now, according to an April 30th Instagram post from Trendmood, it appears Too Faced is adding another member to the Born This Way family: a full-coverage, buildable powder (that’s also being touted as “multi-use”).

In a same-day post, Too Faced co-founder Jerrod Blandino wrote, "Born This Way Powder Foundation gives medium-to-full coverage smoothing, blurring, weightless perfection at home or touch-ups on the go!"

No word yet on when the Too Faced Born This Way Multi-Use Complexion Powder will drop, but here’s to hoping we don’t have to wait long.

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