maybelline sky high mascara review
maybelline sky high mascara review
Beauty Products & Tools

I Tried the TikTok-Loved $9 Mascara and My Lashes Have Never Looked So Long and Full

"It instantly takes my lashes from invisible to sky-high."

maybelline volum express cat eye mascara review
maybelline volum express cat eye mascara review
Makeup

This $7 Mascara Is the Only One That Keeps My Stick-Straight Eyelashes Curled

Of all the luxury and drugstore mascaras that I've tried, this is the only one I keep coming back to.

L'Oreal Paris Voluminous lashes mascara
L'Oreal Paris Voluminous lashes mascara
Beauty

One Tube of This $10 Volumizing Mascara Sells Every 5 Seconds

It has over 3,800 five-star reviews on Amazon.

clean-mascara
clean-mascara
Beauty

I tested a ton of clean mascaras, and these are the 6 best ones

I’ve always been a big mascara person. Sadly, though, I have a long history with…

L'Oreal Paris Voluminous Million Lashes mascara review
L'Oreal Paris Voluminous Million Lashes mascara review
Beauty

This $9 volumizing mascara makes me look like I’m wearing falsies

Welcome to Game Changers, a weekly series in which we reveal the holy grail beauty…

best eyelash growth serums shiseido
best eyelash growth serums shiseido
Beauty

Get Sky-High Lashes With These 9 Eyelash Growth Serums

It's time to throw your mascara away.

marc-jacobs-beauty-velvet-noir-mascara-review
marc-jacobs-beauty-velvet-noir-mascara-review
Beauty

This mascara keeps my lashes sky-high all day, so I never have to reapply

Welcome to Game Changers, a weekly series where we talk about the holy grail beauty products…

best lengthening mascaras
best lengthening mascaras
Beauty

20 mascaras that will give you seriously sky-high lashes

If you aren’t able to drop the cash for lash extensions or a lash lift…

Best Waterproof Mascaras
Best Waterproof Mascaras
Beauty

The best waterproof mascaras to keep you glam through rain, sweat, and tears

No matter the season, having a handy waterproof mascara nearby is imperative. During the warm…

Primer
Primer
Beauty

I tried three different lash primers to see if they really work

Sure, I love the look of long, thick, full lashes, but truthfully, I’m not a…

Rihanna colored mascara
Rihanna colored mascara
Beauty

Friday Faces: Colored mascara is the easiest way to punch up your makeup routine right now

When most of us think of colored mascara, we think of subtle, barely noticeable hues…

Tarte Cosmetics
Tarte Cosmetics
Beauty

Tarte’s new Big Ego mascara sounds like a dream for the long lash-obsessed

You know it’s a good day when there’s an announcement of an upcoming—and major—new mascara…

Beauty

Jackie Cruz tells us why being the face of Kat Von D Beauty’s new mascara is a dream for her

colourpopbff
colourpopbff
Beauty

ColourPop is entering the mascara world—with seven new products

Putting all other mascara announcements to shame, everyone’s favorite affordable makeup brand, ColourPop, just announced…

Pat McGrath
Pat McGrath
Beauty

Pat McGrath Labs is coming out with its first-ever mascara, and we’ve never wanted anything more

Only a few days into the New Year and Pat McGrath is back to her…

Glossier Makeup Set
Glossier Makeup Set
News

Glossier’s makeup trio has everything you need to get that coveted “Glossier look”

If you’re a Glossier devotee, Christmas has come early. The millennial pink brand released a…

Beauty

Too Faced’s Friends and Family Sale has sweet deals on everything from bestsellers to new launches

When Too Faced rolls out its Friends and Family Sale, you know it’s going to…

tartesale
tartesale
Beauty

Tarte’s birthday sale is so good, shopping it will feel like you’re celebrating your own b-day

Our favorite cosmetics brand just turned 18, and they’re celebrating with a bang. Tarte Cosmetics…

Lili Reinhart Pink Mascara
Lili Reinhart Pink Mascara
News

Lili Reinhart proved that pink mascara is totally wearable at the 2018 Teen Choice Awards

All your fave young celebs were out in full force and dressed to the nines…

Drugstore Makeup
Drugstore Makeup
Makeup

The best drugstore makeup under $10, so you can ball on a budget

Finding drugstore makeup in the summer is tricky. Our makeup needs to last through the…