I Tried the TikTok-Loved $9 Mascara and My Lashes Have Never Looked So Long and Full
"It instantly takes my lashes from invisible to sky-high."
This $7 Mascara Is the Only One That Keeps My Stick-Straight Eyelashes Curled
Of all the luxury and drugstore mascaras that I've tried, this is the only one I keep coming back to.
One Tube of This $10 Volumizing Mascara Sells Every 5 Seconds
It has over 3,800 five-star reviews on Amazon.
I tested a ton of clean mascaras, and these are the 6 best ones
I’ve always been a big mascara person. Sadly, though, I have a long history with…
This $9 volumizing mascara makes me look like I’m wearing falsies
Welcome to Game Changers, a weekly series in which we reveal the holy grail beauty…
This mascara keeps my lashes sky-high all day, so I never have to reapply
Welcome to Game Changers, a weekly series where we talk about the holy grail beauty products…
20 mascaras that will give you seriously sky-high lashes
If you aren’t able to drop the cash for lash extensions or a lash lift…
The best waterproof mascaras to keep you glam through rain, sweat, and tears
No matter the season, having a handy waterproof mascara nearby is imperative. During the warm…
I tried three different lash primers to see if they really work
Sure, I love the look of long, thick, full lashes, but truthfully, I’m not a…
Friday Faces: Colored mascara is the easiest way to punch up your makeup routine right now
When most of us think of colored mascara, we think of subtle, barely noticeable hues…
Tarte’s new Big Ego mascara sounds like a dream for the long lash-obsessed
You know it’s a good day when there’s an announcement of an upcoming—and major—new mascara…
ColourPop is entering the mascara world—with seven new products
Putting all other mascara announcements to shame, everyone’s favorite affordable makeup brand, ColourPop, just announced…
Pat McGrath Labs is coming out with its first-ever mascara, and we’ve never wanted anything more
Only a few days into the New Year and Pat McGrath is back to her…
Glossier’s makeup trio has everything you need to get that coveted “Glossier look”
If you’re a Glossier devotee, Christmas has come early. The millennial pink brand released a…
Too Faced’s Friends and Family Sale has sweet deals on everything from bestsellers to new launches
When Too Faced rolls out its Friends and Family Sale, you know it’s going to…
Tarte’s birthday sale is so good, shopping it will feel like you’re celebrating your own b-day
Our favorite cosmetics brand just turned 18, and they’re celebrating with a bang. Tarte Cosmetics…