Steve Madden just launched cloth face masks in tons of prints and styles

This article originally appeared on by Tanya Ghahremani.

Steve Madden is known for its trendy shoe styles beloved by celebrities like Taylor Swift—and now, it has become yet another fashion brand pivoting its resources to sell reusable cloth face masks.. Available in a variety of styles and colors, Steve Madden’s just-launched masks come after CDC recommendations that the general public should wear cloth face masks to help slow the spread of the coronavirus.

The masks are made with two layers of washable material, including a pocket for a filter (if you choose to add one). Steve Madden is also selling 20-packs of activated carbon PM2.5 face mask filters for $25, which will fit perfectly into the pockets on these masks.

Steve Madden Pastel Tie-Dye Mask


You can nab one in animal print, tie dye print, camo print, or solid black—some of these prints match existing Steve Madden shoe designs, so you can even find one to wear with your favorite shoes. Each mask is designed with two ear loops that are fully adjustable, so you can loosen or tighten the mask depending on how snug you want the  fit to be. (The CDC recommends ensuring the mask is snug across your face, for the record.)

Since the CDC began recommending face masks to the general public, tons of fashion companies have stepped up to produce them Revolve, Old Navy, and Anthropologie are just a few retailers who have recently released their own reusable cloth face masks that comply with CDC guidelines, and other brands are adding options every day.

According to the CDC, wearing a face mask isn’t meant to prevent you from getting sick, but instead to help prevent you from transmitting germs to others if you happen to be sick without knowing. In order to be effective for this purpose, CDC guidelines state that masks should be cloth, reusable (so you should be able to wash them frequently after use), and constructed of multiple layers—but not more than you’re able to breathe through without restriction.

ESteve Madden’s new face masks cost $15 each, and they’re currently available for pre-order on the website with an expected shipping date of May 25. Scroll down to shop the cloth masks in a few different patterns.

Steve Madden Tie-Dye Mask


Steve Madden Natural Snake Mask


As information about the coronavirus pandemic rapidly changes, HelloGiggles is committed to providing accurate and helpful coverage to our readers. As such, some of the information in this story may have changed after publication. For the latest on COVID-19, we encourage you to use online resources from CDC, WHO, and local public health departments, and visit our coronavirus hub.