Soko Glam is finally carrying this amazing Korean beauty brand, and we are SO excited

At long last, Korean beauty brand Etude House is available stateside, and we have premiere K-beauty shop Soko Glam to thank.

K-Beauty lovers rejoice, for the wait is over! We’re thrilled that cult brand Etude House is now easier than ever for us Yankees to get our hands on. On first glance, Etude House draws you in with the sweetest packaging. Inspired by dollhouses, the candy-pink, pretty pastels, and tiny boxes shaped like houses are irresistible to lovers of all things cute.

Pop open the products and you’ll see why the Korean brand has achieved viral status. Etude House offers innovative and easy to use skincare elements, makeup, and beauty tools for a ridiculously affordable price point. A brow pencil is just $3.50, and the highest ticket item, a collagen skin creme goes for just $20!

Looks good enough to eat!

Can we live in that little house? (PS, check out the giveaway in the Instagram caption of this post.)

Here are a few of our favorite items!

ETUDE HOUSE Drawing Eyebrow, $3.50


The aforementioned eyebrow pencil is a total steal.

ETUDE HOUSE Dear My Blooming Lips Talk, $12.00


Their lipsticks come in two finishes: intensely pigmented matte, and buildable creamy chiffon. There are six shades and they look great on different skin tones.


ETUDE HOUSE My Beauty Tool Lovely Etti Hair Band, $5


Meow! Keep your hair out of your skincare with this cute kitty headband.

This is what it looks like in action!

ETUDE HOUSE Moistfull Collagen Emulsion, $15


This moisturizing emulsion is a Soko Glam Best of K-Beauty award winner, and leaves your skin “feeling bouncy like jelly.” (!!!)

You can buy all of the Etude House products at Soko Glam, and from $3.50 to $20, we just might be adding a few things to our cart!