SmartGlamour just released an inclusive loungewear and lingerie line and it is seriously awesome
When it comes to underwear and lingerie, not all products are made alike. We know there are differences in the material and how much skin it covers, but the lacy delicate garments aren’t always fitting to all sizes and inclusive to a wider range of body types.
The saying that bigger chested ladies are always suck with bras that look like medical-wear is accurate—well, until now!
SmartGlamour, designed by Mallorie Dunn is here for everyone who has been wanting in on the adorable bralette trend but hasn’t been able to find anything that works and we’re seriously amazed.
“Even as a straight size woman just with a fuller cup size — finding an affordable and ethically made bralette that fit me properly was nearly impossible, Dunn tells HelloGiggles in a press release. “So I decided to make them myself!
The loungewear and lingerie line is no-joke gorgeous and comes in sizes from XXS to 6X, with customizable options to make sure the products really are inclusive.
“We all want to — and deserve to — feel cute and comfortable while we are at home, and we can do so without breaking the bank or supporting unfair labor practices, Dunn adds.
The campaign for the new line serves to further the company’s goal to help women feel comfortable and beautiful and that goes right into their product images and ad campaigns.
Dunn says, “These photos are au naturale, with zero airbrush or photoshopping added (aside from cropping and light adjustments) and the models range in sizes from XS to 5X showcasing beauty in all sizes.