Just when you thought she couldn’t top the “Like Realizing Stuff” tee, Kylie Jenner did.
At first, no one knew just what to make of The Kylie Shop. It was no surprise that her lip kits were instant sell-outs, she’s built an empire off that pout. The formula has been steadily improving and her shades are perfectly on trend. (You know you’re on the right track when MAC starts taking a page from your book.)
With Kylie’s signature glam, a foray into beauty seemed natural. But would concert merch without an actual concert be equally popular? Hell to the yes. Just go to your local mall on a Saturday afternoon. We’re betting you’re never more than six feet away from a Kylie tee, hoodie, hat, or phone case.
New stuff is coming to The Kylie Shop and we can’t lie, it’s pretty cute.
The Momager Tee!!!
Kris is everyone’s favorite Kardashian-Jenner, so it’s about time she got a little merch of her own.
We’re def on board with celebrating curviness.
THICK! leggings and sports bras!
THICK! bikini and dad hat!
(We’re sensing a pattern here…and we’re liking it.)
In addition to new merch, Kylie teased a pop-up shop in NYC. Could it be happening during fashion week? WILL JORDYN BE THERE? We’ll block out our calendars just in case.
No official launch date on the new merch just yet, but you can still shop some of Kylie’s tees, phone cases, dad hats, hoodies, lingerie, and more over at The Kylie Shop.