This is the most popular eyeliner on Pinterest
Liquid eyeliner might be the top makeup product responsible for most makeup frustrations. So many people are scared of it, while other people complain that it takes too long to dry, ends up running, or generally just doesn’t work for them.
Most of these annoyances lie in the formula of your liner. Not all liquid liners are made equally, and Pinterest actually just proved that. There are easily thousands of liquid liners on the market, but the single most pinned liner is Stila’s Stay All Day Waterproof Liquid Liner.
Larkin Brown, a Pinterest researcher and style expert, recently told Teen Vogue that Stila’s version “is a top pick on Pinterest because of its saturated colors, quick-dry formula, and staying power on even the oiliest skin.”
As a longtime user of the SAD liner, as we Stay All Day addicts call it, I can attest to its staying powers. It’s been my go-to liner for at least 7 years, long before the current surge in popularity that winged eyeliner is having. I have deeply hooded lids, and came across this formula when looking for a liner that wouldn’t transfer from my lash line to my brow bone every time I blinked. If you needed any other convincing, it’s been one of the best-selling liners at Sephora for several years in a row. Thousands of beauty junkies can’t be wrong!
A great thing about the Stay All Day liner is that it is available in a wide range of colors, from your basics like black (duh) and brown to bright, fun shades like cobalt blue and turquoise. Some past limited edition shades have included mint green, hot pink, and canary yellow. Can you even imagine the possibilities?
If liquid liner isn’t quite your jam, Larkin notes that Bobbi Brown’s Long-Wear Gel Eyeliner rivals Stila’s status on Pinterest. While you won’t get as much precision with a gel liner as you would with a liquid version, it’s actually much easier to work with and has just as much staying power. With a liquid liner, you can get sharp edges and defined lines; with gel liner, you can smudge it out and blend it into a smoky eye, and it’s much more forgiving than a liquid liner without being as soft as a pencil.
(Images via Instagram)