Women are sharing pics of their noses in profile to remind us that all noses are beautiful

“Big,” “small,” “bumpy,” or “broad” — we’re talking about noses. And in an effort to promote the fact that all shapes and sizes are beautiful, people have been posting side selfies on social media to celebrate their noses.

The initiative was started by Radhika Sanghani, who used the hashtag #SideProfileSelfie to help launch the (long overdue) campaign. What helped start it? Sanghani says she decided to start the hashtag because she was tired of feeling insecure about her nose and her perceived “imperfections.” In an interview with Mashable, Sanghani said she wanted to celebrate the feature and stop trying to hide it.

"It's been so freeing to not hide from side profile photos anymore and to actually just like my face," she said. "So what I really want is for women to share their own #sideprofileselfie and start to celebrate their noses [...] I just hope that it helps some of them love their noses and show big noses can be beautiful."

Sanghani posted her own side profile on Twitter, and we’re living for it.

Breaking the big nose taboo with my new campaign on the #sideprofileselfie!! Let’s stop hating our noses for not being tiny, little snubs and learn to love them by sharing a #sideprofileselfie https://t.co/2WpuNQmqmY pic.twitter.com/hL6mZmYEwZ

— Radhika Sanghani (@radhikasanghani) February 20, 2018

The campaign has inspired many to follow suit and share their own side profile pics.

Here goes! My side profile in all its backlit glory. Embrace your big noses girls, don’t hide in the shadows like I did. #sideprofileselfie pic.twitter.com/BGtjLtQJ8S

— Kayleigh (@locketmoon) February 21, 2018

#sideprofileselfie I have always had issues with this! X pic.twitter.com/nkCdiBdLvX

— Endo & Me (@EndoMeno) February 21, 2018

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Always hates side pictures, it also effected me mostly in my younger years #sideprofileselfie pic.twitter.com/ZsjxAWYwlk

— Nat White (@natwhite1980) February 21, 2018

I’ve never ever put a photo online of my side profile before because its made me self conscious everyday for as long as I can remember. But you know what, BIG NOSES ARE OKAY although tweeting this is scary 😳😁 #sideprofileselfie pic.twitter.com/gWZXh7YYab

— Molly🍂🦊🍂 (@alwaysautumnal) February 21, 2018

My nose chin combo means I always avoid a #sideprofileselfie this campaign is needed! pic.twitter.com/yK36fh7gLl

— Charmian Badger (@CharmianBadger) February 21, 2018

Campaigns like these have the power to make major change, and we’re psyched that this is finally happening. It can be all too easy to look to the perfectly curated photos in magazines and on Instagram and hold ourselves to those unrealistic (and often Photoshopped) standards.

Here’s to loving our noses — and all of ourselves.