Wei-Ning Yu
July 16, 2017 1:00 pm
Mehdi Taamallah/NurPhoto via Getty Images

Donald Trump’s official visit to Paris last week saw him make at least one egregious — not to mention incredibly sexist — faux pas. When he greeted France’s first lady, Brigitte Macron, Trump made a comment about her appearance. He said, “You’re in such good shape,” then turned to the president of France, Emmanuel Macron, and said, “She’s in such good shape…beautiful.” (Oof, that’s our president — sorry, world.)

While social media fired back immediately (because of course) the best response may have come from Reebok. Yes, Reebok, the athletic shoe retailer. The company posted the most amazing response on Twitter to the cringe-inducing moment, and we are seriously applauding Reebok’s creativity.

But first, in case you couldn’t watch the live broadcast, we’ve got the clip of Trump’s antics for you here.

Now back to Reebok: The company shared this awesome chart after Trump’s comments went viral, a lesson on when it’s appropriate to say, “You’re in such good shape…beautiful.”

The graphic highlights just how inappropriate Trump’s remark is by juxtaposing it next to other moments when you would so obviously refrain from remarking on a woman’s appearance.

The internet ate up the savvy tweet.

This isn’t the first time Trump has exhibited inappropriate behavior when it comes to commenting on a woman’s physical appearance. Yes, it seems he’ll take any opportunity to make a sexist remark.

Take, for example, this video of an official Oval Office phone call.

Trump interrupts an official call with Leo Varadkar, the prime minister of Ireland, to comment on a reporter’s physical appearance. He waves Caitriona Perry, the reporter, over and asks her where she’s from while mid-call. You can hear him saying, “We have all of this beautiful Irish press.” He then tells the prime minister, “She has a nice smile on her face so I bet she treats you well.”

In any case, we are thrilled to see corporations taking a stand — however, small — to combat sexism.