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Remember last month, when Target ditched gender-based signs in all Target stores? Yeah, that was pretty awesome, wasn’t it? Well, some people thought it wasn’t so awesome, and took to Target’s Facebook page to give them a piece of their (very outdated) mind. But one dude, Mike Melgaard, awesomely decided to pose as a representative of Target and put them in their place. Trolling at its best, TBH.

Naturally, his account was shut down by Facebook in a matter of hours, but they couldn’t shut down Mike. Now, he’s back. . . and this time, he’s jumping to the defense of our fave cheesy tortilla chips.

So wait . . . who’s mad at Doritos? Last week, the company unveiled a line of limited-edition rainbow chips in support of the LGBTQ community — and to address the fact that suicide is one of the leading causes of death amongst the community for 15 – 24-year-olds. All of the proceeds for the chips will go towards the It Gets Better Project. But some homophobic folks aren’t too happy about that and a few days ago, Mike decided to put back on his trolling superhero cape and make us all both giggle and applaud at the same time.

“So, Doritos started making rainbow colored chips,” he wrote in a Facebook status. “There may or may not be outrage on the Doritos facebook [sic] page. . . There may or may not be a customer service rep named ‘Doritos ForHelp’ giving out helpful advice.”

Knowing that the account likely only had a few hours before it would be shut down, Mike took screenshots of his responses, then posted them in an album . . . and they “may or may not” be absolutely brilliant.

And, when someone inevitably brought up Target in all of this, Mike was armed and ready:

Despite Mike’s Target story spreading all over the Internet, most of the people didn’t seem to catch on to the fact that they were getting comments from a fake account. Though he got shut down only one day after starting the account, Mike posted a more serious status directed to all those who are legitimately upset over the rainbow Doritos.

“Did it ever occur to you that this actually has very little to do with gay pride?” Mike wrote, citing the “It Gets Better” campaign and suicide prevention. “No one is arguing that there are other people out there who should be recognized/helped/assisted. I just find it kind of ridiculous that when we pay attention to one sub-group within society, some other groups tend to freak out. It’s as if you walked into a hospital and were pissed that not everyone is being fixed at once; or that your broken hand isn’t being viewed as more important than someone else’s fractured skull.”

Mike continued by explaining that we shouldn’t be focusing on what should be accomplished first. “Rather than get upset about it, I prefer to celebrate whatever is actually being worked on,” he wrote. “Because that at least is some kind of progress for all people combined. Anyone being ‘upset’ over this issue is really just slowing down the collective progress for all of humanity. And you’re doing it for no reason other than your personal bias.”

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