First Response is launching a smartphone-based pregnancy test
Whether you’re trying for a baby or trying to NOT have a baby, taking a pregnancy test is always a nerve-wracking experience. Those three minutes leave you waiting, trying to avoid looking at that stick that can definitely feel like it’s holding your fate in one tiny little symbol. And that’s exactly why First Response Pregnancy has unveiled a pregnancy test that you use with your smartphone, because it’s 2016 and you can officially do ANYTHING with your smartphone. (And no, this doesn’t involve peeing on your phone, so *please* don’t try that.)
First Response unveiled its new Pregnancy PRO Digital Pregnancy Test at the Consumer Electronics Show this week, and it’s looking like it could revolutionize pregnancy tests. “With Pregnancy PRO, we’ve leveraged unique consumer insights to develop a product that not only revolutionizes the pregnancy test category, but more importantly, provides women with the information they need during their journey,” VP of marketing Stacey Feldman said in a statement.
Here’s how it works: The sticks seem like just your typical pregnancy tests, but they utilize Bluetooth to sync with your smartphone. You pee on the stick (again, NOT your phone), then while you wait, look at the app, where a countdown clock begins (it takes three minutes for a result to appear).
In the meantime, the app attempts to make those three minutes as low-stress as possible. You have three options: “Calm Me,” “Educate Me,” or “Entertain Me,” so you can learn about pregnancy or just watch cute videos of kittens and puppies, depending on your mood and level of stress.
Once your three minutes are up, the app lets you know what the result is, and then gives you the next steps based on whether you’re expecting (and whether or not you want to be expecting). It can also be used afterward as a pregnancy tracker, predicting your due date and reminding you to go to doctor’s appointments, and can track your fertility throughout the year.
“The [test] marks an impressive step forward in how technology can address women’s needs throughout their pregnancies,” OBGYN and Northwestern University professor Dr. Lauren Streicher said in the statement. “By offering her an all-in-one experience through the testing process and throughout her journey, women can feel that they have another trusted resource along the way, which can lead to more informed pregnancies.”
As Mashable notes, a standard pregnancy test may coast about $8.99 to $15.95, but this high-tech option will likely cost between $14.99 and $21.99.
Check out the video below to see how it works. THE FUTURE IS HERE, GUYS.
(Image via video.)