First Time Voter
Credit: Ian Tyas/Getty Images

Because of the important upcoming election, Planned Parenthood has stepped forward to begin registering voters as a part of their new “My Vote, My Voice” campaign. According to The Huffington Post, the non-partisan campaign seeks to increase voter turnout, especially in marginalized communities. The launch comes alongside their commitment to raising awareness of, and fighting, voter suppression with their #RightsAtRisk campaign.

Anna Keene, a Planned Parenthood spokeswoman, explained, “If we can’t all participate in our government, we all get cheated. We’re launching the ‘My Vote, My Voice’ campaign to help ensure that every voice is heard and every vote is counted in communities across the country.”

The campaign will assist voters in registering in Planned Parenthood clinics, on college campuses, and online, and is very much focused on reaching out to marginalized folks who may have more difficulty registering to vote due to structural barriers.

Their website reads, “This election, many issues are at stake including education, the environment, healthcare, the economy, immigration, and more. More than ever, it’s important that every voice is heard and every vote is counted, in every community. Register to vote this election. All of us need to participate in our democracy.”

Planned Parenthood announced their endorsement of Hillary Clinton last year, saying “Hillary Clinton holds the strongest record on reproductive rights of all presidential contenders in not just this election, but in American history.” Despite this endorsement, they encourage all across the political spectrum to register and participate in the upcoming election (and future elections!).

“No matter what your political beliefs are, if you don’t or can’t vote, then you can’t elect officials who will keep your best interests in mind.” Keene said.

It’ll be so interesting to see how this influences the election, considering Planned Parenthood’s reach, especially in Latinx and low-income communities and with women.