Lush has a new queer-inclusive campaign, and it’s the future we wanna live in
We’re into all things body, so it comes as no surprise that we’re absolutely obsessed with Lush. And Lush’s latest ad campaign is amazing for a couple reasons: It offers up some new, dreamy bath bombs, it’s loaded with love, and it’s queer-inclusive! Yeah, we’re here for Lush’s new love campaign, and we can’t wait to celebrate Valentine’s Day with our fave Lush go-tos.
These photos from Lush’s new love campaign seriously have us feeling nothing but warm and fuzzy. It’s so, so good to see representation of all sorts of couples happy and in love!
https://www.instagram.com/p/BPjAbOwB7IC
Like, yes! Now this is the world we want to live in. Our hearts are so pleased right now.
https://www.instagram.com/p/BPdIRgpB9Ml
Aw, aw, and aw! Yeah, we’re feeling the love.
https://www.instagram.com/p/BPngVijh9dG
Brandi Halls, Lush’s director of brand communications, told Refinery29,
"At Lush we believe that love transcends gender. We set out to do one thing when creating our Valentine’s Day visuals: We wanted to capture love between two people and we believe that’s what we have done here."
YES. Now that’s a message we can get behind.
It doesn’t hurt that the new bath bombs look totally scrumptious.
https://www.instagram.com/p/BPf6N2YBoIO
This one in particular is seriously cute AF.
https://www.instagram.com/p/BPlGY_Vh5Uf
Yep, we’ll take a dozen! Baths galore.
https://www.instagram.com/p/BPd-RzoB-xt
And like many commenters, we have only one question: where and how can we get a tub that big?!
