Lipstick powder is the Korean beauty trend you’re about to go crazy for

Remember when lipstick used to come packaged exclusively in bullet-shaped applicators? Lol, yeah. Those days are long gone. Now lipstick comes in just every form imaginable: in liquid, inside pots, in gloss form, as stains…the list goes on, but it ain’t over yet. There’s a new lipstick in town and it’s — wait for it — in powder form. The future is now!

The first powdered product we’ve seen comes from Korea — it’s by a brand called RiRe Cosmetics and it appears to be a finely-milled formula that applies surprisingly smoothly to the lips, at least if product images on the item’s Amazon listing are any indication.

71m11BeCijL._SY679_1.jpg

While Amazon reviews for the product are sort of a mixed bag — users have called out its messy nature and dry texture — Buzzfeed had plenty of praise for the powder. According to a writer for the site, the products liquify when they hit your lips and have impressive staying power. 

71CLBYgy0DL._SY679_.jpg

Watch the HelloGiggles staff play with the powder below:

[tempo-video id=”5281528969001″ account=”4607804089001″]

The lip powder comes in a few shades, which all look super vibrant, bold and perfect for the summer. Will you be giving this weird (in a good way!) new formula a try? It only costs $6 a pop, so it might be worth it for the cool factor alone!

Filed Under