Uber is delivering kittens in Australia and we're green with envy
Did you hear that? That was a joyful and harmonious cry from cat lovers who happen to live in six particular Australian cities. Why the cacophony of euphoria? Because in a few select Australian regions, Uber has teamed up with animal shelters to begin a promotional kitty delivery service. I’ll give you a moment to let that sink in.
Yes, an Uber kitten delivery service is literally exactly what it sounds like. Kittens. Delivered. Via. Uber. The rest of we non-Australian cat lovers are about as envious as can be. WE WANT KUTE KITTIES TOO!
So let’s talk a little bit more about this. The promotion is designed to spark interest in these animals (and the desperate need for animals to be adopted). Those who fall in love with the kittens delivered to them simply have to speak to the animal shelter rep who drops the kitty off how to adopt their new feline friend. And why Australia? Well, there are millions of animals in shelters throughout the country who are in need of loving homes, so Australia could really use the service. Also, and not to be totally cynical here, but Uber could really use an Australian PR boost after the infamous price surge that took place during the Sydney siege.
Here’s how it works. Kittens are available via the Uber app between 12 p.m. and 4 p.m. local time. You can request a kitten and if one is free, it will be delivered to you where you’ll get 15 minutes of play time (15 minutes doesn’t sound like much, but trust us, that’s totally enough time to fall in love). It will cost you $40, but proceeds go straight to the animal shelter in the city. And if your debit card is feeling a little sore from all of the machines it’s been swiped through lately, you can choose to split the fare between you and a coworker (Uber offers the option!). And then yes, if you and your new furry friend fall in love, adoption is always an option.
The program actually debuted in the U.S. last October for a day — National Cat Day, appropriately. Also, during the Puppy Bowl last week a similar Uber sitch took place in 10 cities in the U.S. but instead of delivering kittens Uber delivered, yup, puppies.
We just love this idea and would like to go on the record asking Uber not to make this just a promo thing but rather a FULL-TIME JOY. So many animals need homes and there are so many people looking for the right pet. Let’s get matchmaking! Also, imagining these adorable kittens and puppies Uber-ing around is enough to melt a stone cold heart.