Travel + Leisure
Updated Dec 13, 2018 @ 1:53 pm
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You can wear your ugly holiday sweater with pride this year, especially if you’re flying on Alaska Airlines. National Ugly Holiday Sweater Day (one of the more fun invented holidays) is December 21st, and Alaska is celebrating once again by offering a perk to customers flying in them. If you happen to be flying on any Alaska Airlines flight on the third Friday in December, remember to wear your ugly holiday sweater and the airline will offer you early boarding.

Assuming everyone else on your flight doesn’t have the same idea, you can avoid some of the frustration of boarding and get your carry-on in the overhead compartment. The airline is also playing holiday music during boarding and offering a free selection of holiday movies to get passengers in a festive mood all month long.

The airline is (of course) encouraging passengers to take photos and share them on social media with the hashtags #UglySweaterDay and #iFlyAlaska. If you need a sweater, Amazon has some horrifically ugly options.