Kim Kardashian is celebrating her birthday early with KKW Beauty’s Flashing Lights collection

It’s almost Kim Kardashian‘s birthday, and she’s going all out. And tbh, we wouldn’t expect anything less from her. The Keeping Up With the Kardashians star turns 38 on October 21st, but she’s dropping a new KKW Beauty collection right before her big day. Now that’s cause for a celebration, and thankfully, we can join in on the fun.

On Monday, October 15th, KKW Beauty revealed the Flashing Lights collection on Instagram. “To celebrate Kim Kardashian’s birthday this weekend, we’re releasing a brand new collection featuring 7 Pressed Powder Pigments & 7 Loose Powder Pigments, all in bright & jewel-toned shades for the ultimate party vibe,” the brand wrote.

The best part about this launch is that it’s versatile, especially the loose pigments. The brand wrote, “The Loose Powder Pigments can be used wet or dry with fingers or a brush.” Adding, “Sweep over cheekbones, high points of the face, and body for your desired glow. Use as a liner, mix it in with your favorite lip gloss or wear on top of the pressed powder for max impact.” The sky is the limit with this collection.

Beauty lovers can shop the collection today, Friday, October 19th at 12 p.m. PST.

As with all KKW Beauty products, you can buy the new goodies on the brand’s website. Like the Ultralight Beams collection Kim launched last December, you’ll be able to get the Flashing Lights products individually or as a bundle. Prices range from $17 for the Loose Powder, to $240 for the Complete Bundle.

Don’t forget to set your alarms, because the highly-anticipated collection drops at noon PST. We have a feeling these pigments will sell out fast.

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