Kim Kardashian reveals how healing with crystals after her Paris robbery inspired her fragrances

Venturing into fragrances seems like a natural step for Kim Kardashian West, who is already a cosmetics mogul in her own right.

But how do you define what you really want to (literally) bottle up when creating a scent? If you’re anything like KKW, you find inspiration in far-flung locations…and close to home.

Kardashian West spoke to Allure about her next foray in the beauty industry, and she revealed more about the process of creating her newest perfumes.

"I went back to what I love the most, which is gardenia and white florals. It really does remind me of my first signature fragrance. That was always really special to me, and that was heavy in white florals."

But a deep love for white floral notes isn’t the only thing she kept in mind when creating these fragrances. Everything from the packaging to the additional notes came from parts of Kardashian West’s personal life.

Take the super crystal-inspired packaging, for example. The inspiration for that came from a deeply personal place: the aftermath of her traumatic Paris robbery and crystals helped her heal.

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Kardashian West told WWD,

"Honestly, after my Paris situation, a lot of my friends would come over and bring me healing crystals, and I obviously knew what they were — it’s very L.A. and it’s very popular right now — but for me, it meant something so different. I was sitting there and I’d get these collections of them and I started to really dig deeper into what they meant and the meanings behind them and started to go to these crystal warehouses in Culver City and downtown [L.A.]"

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The inspiration for the scents themselves came from a different place (literally). She revealed to Allure,

"I had been traveling to the Middle East a lot and I noticed they use this particular oud scent, which I really loved. I wanted to find it mixed with gardenia, and I couldn't when I was out there."

If you’re Kim Kardashian West, you fill that void in the fragrance marketplace.

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All fragrances are available on KKWFragrance.com, and you can score 75mL for $60 or 30mL for $35.

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