Khloé Kardashian is coming out with a very inclusive denim line and we are SO excited

It seems like every day the Kardashians add additional bullets to their resumes, but one thing has remained constant since they first exploded on the scene: The women in this family changed — and continue to change — the body image game. They’ve owned their gorgeous curves, and they’ve prompted other women to feel at home in their own bodies by doing so, that’s why it’s so fitting that Khloé Kardashian is launching a denim line that’s sure to become ride or die status for ladies of all sizes.

Khloé will partner with fashion designer Emma Grede to launch the denim-centric label that, according to her social media posts, will be called Good American.

The line, which ranges from size 0 to 24, is set to sell at Nordstrom and on the brand’s own website.

The fashion industry notoriously caters to very thin women, which makes this particular denim line so important. Now, all bodies are beautiful, but it’s high time we shine the sartorial spotlight on the girls who are voluptuous.

While Koko herself has changed size over the years, she’s always remained super shapely, and she’s proof that women deserve clothes made for curves of every size.


While curve-flattering cuts will be the line’s staple, there will also be plenty of variety offered. According to Women’s Wear Daily, you can expect to find three jean styles: Good Legs (skinny), Good Cuts (boyfriend) and Good Waist (high-waisted). While jeans will be the line’s bread and butter, Good American will reportedly also sell basic tops (think bodysuits, tees, sweatshirts).


Khloe shared a (very!) quick sneak peek of the jeans on her Snapchat account and they look good.


We’re loving the range of washes offered! The only bad news? We’ll have to wait until October 18th to get our hands on them.

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