Item Of The Day: Cutest. Phone. Charger. Ever.

How could the gods be so cruel as to give us cell phones that basically rule the world and let us beam in and out life-changing social interactions and then have these very phones run on laughably short batteries that die just when we need to do something mission critical, like take a selfie with James Franco?

It’s one of the great injustices.

Thank goodness there’s this heart-printed Back Me Up Mobile Charger, which is slick and cute, ultra-compact, and will restore you up to 80 percent juice, no matter where you are or where your Instagram needs to go.

Back Me Up Mobile Charger, $30 

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