It’s not uncommon for popular makeup brands to dip their toes into the world of fashion. So, when we first heard that Too Faced’s Better Than Sex Stilettos might be on the horizon, we crossed our fingers tightly and did a few Hail Marys.
Luckily, we didn’t have to pray too hard, because it only makes sense that Jerrod Blandino would develop a sparkling stiletto named after the best-selling Better Than Sex mascara. And now, after months of teasing, the Too Faced Better Than Sex Heels have officially launched, and we are here to give you the details.
First, you should get a long, hard look at these glittery Italian-made stilettos.
Fittingly, each pair is adorned by a pair of decorative eyelashes.
We have both good news and bad news, depending on where you live. The good news, is the limited-edition shoes are available to the public starting today! The bad news is they are not wallet-friendly (unless you’re Paris Hilton). They cost $225 a pair.
The Better Than Sex Heels are exclusively available at the Too Faced pop-up store in New York (the address is 513 Broadway). The store will be open from 12-8 p.m. EST from October 19-22. You can also scoop up the shoes on Too Faced’s website.
They’re vegan and cruelty-free so you can go glam without sacrificing your ethics.
HelloGiggles was lucky enough to attend the launch party for the pop-up and it was truly a pink oasis full of rosé, Instagram-friendly photo stations, streaming Too Faced videos, Jerrod Blandino dancing to the DJ, and of course, a huge display of the stilettos themselves.
You can also get the adorable heart-filled tote on Too Faced’s website, $28.
The pop-up includes a mermaid-themed bathtub for photos.
As you can imagine, this was the hot spot to lounge during the opening party.
The walls of the store are covered in murals themed around the Better Than Sex mascara and heels.
They do a great job explaining why the mascara works better than so many of its counterparts. It’s all about the well-structured lash brush.
There’s even a swing inside the store.
At the party, there was a huge mascara you could pose with whilst on the swing, which was the best kind of absurd.