Credit: Courtesy of ATTN Media

The Farm Project, an initiative to teach the world about where our food REALLY comes from, released its first promo today with ATTN, and it will seriously inspire you to take a bite out of food sustainability.

The Farm Project (an initiative created by Zooey and her husband Jacob Pechenik) will explore reconnecting people with the food they consume ­, and examining local, healthier options.

Zooey gives more insight into the series in the new promo, saying:

According to the Zooey, 61% of the foods we buy are highly processed from factories. The Farm Project seeks to change just that – creating an initiative to help bridge the gap between consumers and how food is grown.

We cannot wait to see more of what’s in store for this inspiring series!