There are few jobs that seem more glamorous on the surface than being a manager to the stars. But the reality can actually be pretty draining. Catering to celebrities’ needs day in and day out? No thank you. But sometimes, managers become celebrities in their own right. That’s the case with Scooter Braun.
In a recent interview with The Wall Street Journal Magazine, Braun paints a picture that is not so sparkly to look at. Especially when it comes Justin Bieber’s career. The manager said that Bieber’s past struggles were worse than people realized.
Braun has seen his fair share of ups and downs in the music industry. Aside from the Biebs, Braun also manages Ariana Grande and Kanye West.
To recap: The “Sorry” singer went through a tough time back in 2014. Bieber got a DUI and spent some time in jail, which kickstarted a public relations nightmare. There were also rumors of alleged drug use. But it turns out that things weren’t as bad as they seemed — they were even worse.
Braun opened up about the struggles Bieber went through — and his own part in them.
Despite Bieber’s difficult year, Braun stuck to the promise he made when the singer was just 13 years old.
Bieber, to his credit, is thankful to Braun for his role in helping him get back on his feet.
Sounds like a good manager to have around.