Amber Rose has tackled yet another issue facing people in today’s society: the tampon tax. In a new PSA from Period Equity, Amber Rose models a 18-karat gold necklace covered in a total of 156 diamonds. But the ad isn’t about diamonds or gold. Rose, who spearheaded her own SlutWalk event, uses the PSA to satirize the ludicrous nature of tampons being classified as a luxury item.
Inside the luxurious necklace is something unexpected: a tampon.
The video is titled “Periods are not a luxury. Period.”
Period Equity, the makers of the PSA, aim to advance menstrual access, equity, and safety in the United States. A total of 36 states collect taxes for menstrual products under the assumption that these items are luxuries, not necessities. Period Equity is fighting to make menstrual products tax free.
Although some states have ended the tax, people in other states are still fighting.
So go ahead, sign the petition, and “tell the government where to stick this tax!”