Souzan Michael
Updated February 13, 2019

If you’ve ever dreamed of combining your love of Instagram with your love of Sephora, you’re seriously in luck. As of today (February 13th), the beauty retail giant is launching #SephoraSquad, a program that allows anyone to apply to become one of its influencers.

The application is open to people with all sorts of Instagram followings, so don’t fret—you don’t have to have thousands of followers to be part of the #SephoraSquad.

You can apply at starting now, and the process is totally easy. You just connect your Instagram account, fill out a quick application, and ask your followers to send in testimonials. This just means that your followers will vouch for you on a unique website that Sephora will create for you. The brand will then go through applications and select the newest members of the squad.

If you’re chosen, you’ll work with the brand to promote different product launches, events, and campaigns throughout the year.

“It’s always been Sephora’s goal to cultivate an atmosphere where everyone feels welcome,” reads a statement from the brand. “So, it’s natural that in building their first large-scale influencer program they wanted to make sure their collaborators are inclusive of all their wonderful clients. The #SephoraSquad is an amplification of the community of voices, perspectives and experiences. A reflection of Sephora’s own clients, their Beauty Insider Community and the beauty and wellness community as a whole.”

According to the site, Sephora says it values “unique, unfiltered, sorry-not-sorry storytellers, no matter the number of followers they have.”

If this sounds right up your alley, head over to to apply now!