Take your selfies to a new level with Physicians Formula's expanded Instagram-inspired makeup line
If you’ve got acne and love drugstore beauty, chances are you know Physicians Formula pretty well. Created with sensitive and acneic skin in mind, their fiber-infused mascara is the stuff of dreams, and their bronzers are holy grail status. There’s only one true way to judge a makeup beat down — with a selfie. Physicians Formula’s Instagram-friendly #InstaReady collection is designed to (nearly) eliminate the need for filters by bringing out your best lewk to get that selfie on point. Good news, the brand expanded its line!
The newest iteration of PF’s #InstaReady line includes six products: an eye primer duo, setting spray, face primer, eyeliner, concealer, and two gorgeous shadow palettes, and you can shop it all right now.
The #InstaReady Multi-Finish Eyeshadow Palette combines matte, shimmer, and satin shadows into two gorge palettes Natural Nude and Smoky Nude. These babies have what PF calls InstaFiller technology to diffuse light and blur imperfections. (Bye-bye, FaceTune.) Shop the palettes at Ulta for $11.99 each.
For everyone who loves the effect of gel liners, but find them difficult to apply — we feel you. Try the Physicians Formula #InstaReady Glide-On Gel Eyeliner, $5.99 at Ulta. The twist-up pencil available champagne, black velvet, and gunmetal goes on a kohl liner but has all the pigment of a gel. Win-win, amiright?
What selfie-friendly collection would be complete without full coverage concealer? The PF #InstaReady Concealer is budge proof, long-wearing, and comes with a beauty sponge for a flawless application. Shop the three shade range at Ulta for $10.99.
#InstaReady isn’t all color cosmetics. The line includes an eye primer duo (one matte formula, one shimmer) for $11.99, a setting spray that works to mattify and blur skin ($12.99), and a non-greasy face primer priced at $12.95.