Jascmeen
December 07, 2016 1:34 pm
Revolve

If any site has nailed the “LA cool girl” aesthetic, it’s Revolve. It’s the go-to site for unique swimwear, hard-to-find items like dressy rompers, or anything for an invite that says “west coast formal.” (Like seriously, what is that?) Naturally, Revolve is expanding into beauty because what’s a glittering fringe mini dress by Rachel Zoe without a coordinating lip color?

The #RevolveBeauty Shop is a mix of your all-time favorite makeup products and under-the-radar brands that are worth checking out. Oh, and it’s not all uber-glam, expect an assortment of beauty buys that can take you from day to night, the office to the club, or a casual brunch to date night.

Revolve’s Buying Director, Lauren Yerkes, said in a press release, “The launch of beauty is really exciting for us!  We have built such a strong lifestyle for our customer that the natural progression was to add beauty to our roster.  We wanted to offer her a range of product that can get her through her day, whether she is attending an event or going to the beach.”

Here’s a quick rundown of some of the brands at Revolve Beauty (not all are available right now, expect to see them rolling out soon): Ouai, Oribe, ColourPop, Beauty Blender, Stila, Marc Jacobs, Obsessive Compulsive Cosmetics, Aesop, R+Co, Onomie, RMS Beauty, Bioderma, Smith & Cult, kai, Malin + Goetz, Gisou, Edward Bess, Alice + Olivia, and more.

The brand will also be carrying exclusive ColourPop eye palette kits, lip kits, and a highlighter/bronzer set. Onomie, a brand that launched last year and is known for their Bright Concealing Elixir, will retail exclusively with Revolve.

The #Revolvebeauty shop officially launches tomorrow, but we just took a peek and there are a few items up right now. Head to Revolve.com to preview the selection.

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