Credit: Beauty Bakerie /

Those of us who have been beauty devotees since we were but wee ones oftentimes like to think that we’ve seen and tried it all and that nothing can surprise us — oh, the hubris! Case in point: Beauty Bakerie has shown us the error of our ways with a line of highlighters that are inspired by ice cream, and our humble minds are totally blown! As Harry told Sally, “You’re everything I never knew I always wanted!”

Beauty Bakerie’s So Icy illuminators come in five different shades to choose from and are literally packaged in ice cream containers. What is happening? This is too good to be true, are we having a stroke right now?

Each illuminator is available for $36 on their website, which we highly recommend you visit ASAP before they all sell out! This is definitely not something you see every day, and we wouldn’t be surprised if they were pounced upon.

Let’s take a look at each individual shade:


Credit: Beauty Bakerie


Credit: Beauty Bakerie


Credit: Beauty Bakerie


Credit: Beauty Bakery


Credit: Beauty Bakerie


Beauty Bakerie knows that any brand worth their salt understands the importance of swatches!

Credit: Beauty Bakerie

They’re way more pigmented than we expected and look absolutely beautiful.

You can go as light or heavy as you want with them, dusting the illuminator on your cheekbones, under your brows, your collarbone or décolletage! These shimmer-heavy powders may come in lighthearted packaging, but they are seriously effective at making your skin glow.

We often equate major highlighter action with dewy, sweaty summers, but we can’t think of a better way to embrace our glimmering snow queens than by throwing on Beauty Bakerie’s So Icy illuminators and hitting the town! One thing we know for sure is, we need some ice cream, NOW.

Grab one for yourself, here!