Courtney Leiva
January 15, 2018 8:30 am
Milani / Sally Beauty / Target / Amy Scarlata

While we obsessed over 2017’s crystal-inspired beauty products and the ubiquitous unicorn makeup trend, the coming months of 2018 are sure to bring even more awesome products, including ones we can grab at Target and CVS.

Your favorite drugstore-friendly brands are already whipping out new makeup and skincare goodies all for really good prices. For example, L’Oreal has a ton of new launches, from delicious sugar scrubs to custom highlighting drops. Then there’s NYX, who recently launched the adorable Love You So Mochi collection and Holographic Halo Strobing brushes. E.l.f is coming out with a must-have dewy setting spray that we can’t wait to try. And if you love masks like we do, well, get ready because there are a ton (including ones from Yes To and Soap & Glory) that you’ll want to add to your skin care arsenal.

Here are 65 drugstore beauty products, either available now or coming soon, that we are more than excited to try out.

1John Frieda Hair Care Luxurious Volume Core Restore Shampoo and Conditioner, $12.49

Image Courtesy Of John Frieda

Expect this new John Frieda shampoo and conditioner duo to completely transform your tresses this month.

2Sally Hansen Big Polish Guards Cuticle Protectors, $5.49

Image Courtesy Of Sally Hansen

These cuticle protectors (available this month) help you apply on your polish perfectly without any errors.

3Sally Hansen Color Therapy in Plum Euphoria, $8.99

Sally Hansen

This month, Sally Hansen plans on releasing this stunning polish which transforms your nails into the perfect shade of plum.

4Garnier Fructis Strengthening Treat 1 Minute Hair Mask + Banana Extract, $2.99

Image Courtesy Of Garnier

This one-minute hair mask uses banana extract to help keep your hair smooth and strong.

5Garnier Fructis Pure Clean Detangler + Air Dry, $5.99

Image Courtesy Of Garnier

This vegan and paraben-free detangling spray keeps your hair soft and full of moisture (or secrets).

6Garnier Soothing Milk Face Wash With Rosewater, $8.99

Image Courtesy Of Garnier

If your skin is dry beyond belief, you’ll want to wash away any imperfections (or remove any lingering makeup) with this soothing rosewater face wash.

7Garnier Micellar Foaming Gel Cleanser, $8.99

Image Courtesy Of Garnier

Great for those who love non-drying cleansers, this micellar face wash effectively removes dirt and oil without over-drying your face.

8Garnier Whole Blender Maple Remedy, $4.49-$6.99

Image Courtesy Of Garnier

This line of hair care products uses castor oil and maple extracts to keep your hair nourished and full of shine.

9Garnier Whole Blends Care Cream in Legendary Olive, $1.49

Image Courtesy Of Garnier

This single-use mask treatment (available this January) softens and smooths hair in just three minutes.

10Garnier Color Sensation Permanent Color Crème in California Sunset, $4.99

Image Courtesy Of Garnier

Rose gold lovers will adore this rich and vibrant hair color (available January) which gives off the perfect peach hue.

11L’Oréal Paris True Match Lumi Collection, $14.99 each


Shine like a diamond thanks to any of these new L’Oreal products. They include illuminating drops, shimmering powders, palettes, and bronzers.

12L’Oréal Paris Infallible Pro Sweep & Lock Setting Powder, $9.99


Minimize shine and set your makeup properly with some help from this pro-inspired L’Oreal setting powder.

13L’Oréal Paris Revitalift Cicacream, $13.99


Expect this retinol-rich cream to fight against unwanted signs of aging.

14L’Oréal Paris Pure-Sugar Collection, $9.77

Image Courtesy Of L'Oreal

Smooth away dull and flaking skin with each of these three (available January) new sugar facial scrubs.

15L’Oreal Elvive Collection, $4.99-$6.99

Courtesy of L'Oreal

This new treatment line will not only repair, but help prevent damaged locks.

16Yes To Triple Masking Kit, $3.99

Courtesy of Yes To

Mask Mondays are back, people. Use these three all at once or individually.

17POND’S Hydrate + Glow Sheet Mask, $2.50

Image Courtesy Of POND'S

This mask (available this January) leaves your skin dewy and radiant thanks to vitamins B3 and E.

18POND’S Hydrate + Firm Sheet Mask, $2.50

Image Courtesy Of POND's

Tighten up sagging skin with this sheet mask (also available this January) which is rich in collagen and hyaluronic acid.

19Dove Refresh+Care Fresh Coconut Dry Shampoo, $4.99

Image Courtesy Of Target

This tropical-inspired coconut dry shampoo instantly absorbs oil and leaves your locks smelling fresh and clean.

20Dove Purify & Strengthen Shampoo & Conditioner, $3.99 each

Image Courtesy Of Target

These hair care essentials make your hair more resistant to damage with every use.

21Dove Sheer Cool Dry Spray, $5.49

Courtesy of Dove

This lovely antiperspirant works for a total of 48 hours and it doesn’t leave any white marks on over 100 colors.

22Dove Pink Rosa Clear Tone Antiperspirant Dry Spray, $5.49

Image Courtesy Of Target

This deodorant keeps your underarms smooth and soft post-shaving.

23Suave Professionals Natural Smooth Compressed Micro Mist Hairspray, $3.99


This hairspray provides natural hold while also managing frizz for up to 48 hours.

24Suave Professionals Natural Refresh Dry Shampoo, $3.99


This dry shampoo uses 100 percent Argan oil to keep your hair looking natural and smelling super clean.

25Olay Cleansing Infusions Body Wash with Sea Kelp, prices vary at drugstore locations

Image Courtesy Of Olay

This creamy and hydrating wash won’t strip your skin’s natural essential oils whenever you use it.

26Olay Luminous Whip Face Moisturizer, $29.99

Image Courtesy Of Olay

This light as air moisturizer instantly absorbs into your skin.

27Olay Cleansing Infusions Crushed Ginger Body Wash, price not yet available


Starting this month, you can enjoy this non-stripping facial cleanser which uses crushed ginger to help exfoliate your face.

28Olay Daily Facial, $9.49

Image Courtesy Of Olay

Each of the new Olay Daily Facial products (available January) remove makeup, cleanse, exfoliate and hydrate your skin without any unwanted residue.

29Ardell Magnetic Lashes, $12.99

Image Courtesy Of Ardell

Magnetic lashes are now available for an amazing drugstore price.

30Ardell Faux Mink Wispies, $6.99

Image Courtesy Of Ardell

Achieve fluttery looking lashes with this seamless (and not to mention comfortable) false lash product.

31Wet n Wild MegaCushion Foundation SPF 15, $8.99

Wet n Wild

This liquid cushion foundation product treats your face to added SPF 15.

32Wet n Wild Pro Brush Line Brush Bundle, $69.90

Image Courtesy Of Wet n Wild

Need a new brush set this year? Expect these gorgeous brushes to help you achieve any of your makeup needs.

33Wet n Wild MegaGlo Liquid Highlighter, $5.99

Image Courtesy Of Wet n Wild

This buildable liquid highlighter helps your skin look refreshed and well rested.

34Physician’s Formula Charcoal Detox Cleansing, $9.95

Image Courtesy Of Physician's Formula

Deep cleanse troublesome pores whenever you use this purifying charcoal treatment.

35Physicians Formula The Healthy Lip Velvet Liquid Lipstick, $7.95

Image Courtesy Of Physicians Formula

This long-lasting liquid lipstick treats your lips to gorgeous color and soft mousse-like texture.

36Physicians Formula The Healthy Lip Velvet Liquid Lipstick, $7.95

Image Courtesy Of Physicians Formula

This healthy foundation features vitamins A, C, and E.

37Almay Long Lasting Brow Color, $11.99

Image Courtesy Of Target

Get the brows of your dreams with this innovative peel-off brow product.

38Almay Liquid Lash Extenders Mascara, $7.29

Image Courtesy Of Target

Get the falsies look with some help from this fiber and tube formula. Mascara also features a triple groove brush for perfect application.

39Almay My Best Blend Forever Makeup, $12.99

Image Courtesy Of Target

This amazing foundation hydrates and protects (with added SPF 40) your skin for eight whole hours.

40E.l.f Primer Sheet Mask, $2

Image Courtesy Of E.l.f. Cosmetics

This ridiculously affordable sheet mask helps prep your skin before makeup application.

41NYX Love You So Mochi Eyeshadow Palette, $20

Image Courtesy Of NYX

Let any of these 10 bold shades dress up your eyes in high style this year.

42NYX Holographic Halo Sweeping Highlight Brush, $18

Image Courtesy Of NYX

This fluffy highlighting brush comes with a dope holographic handle.

43NYX Worth The Hype Volumizing & Lengthening Mascara, $8

Image Courtesy Of NYX

Get thicker and longer-looking lashes with some help from this buildable mascara.

44NYX Powder Puff Lippie Powder Lip Cream, $8.50

Image Courtesy Of NYX

This ingenious lippie (look at those gorrgeous shades) goes on soft and powdery.

45Soap & Glory Fizz-a-Ball Bath Bombs, $5

Courtesy of Soap & Glory

Each of these gorgeous bath bombs are available in three different scents.

46Soap & Glory Sugar Crush 3-in-1 Body Wash, $12


This ultra-cleansing product can also double as an effective shaving cream.

47Soap & Glory Puffy Eye Attack Mask , $5

Image Courtesy Of Soap & Glory

Conquer those late nights with these patches.

48Milani Stellar Lights Collection, $9-$13

Image Courtesy Of Milani

Whether you want a sick highlight or some gorgeous gloss, each of the items inside the Milani Stellar Lights Collection is sure to help you seriously sparkle.

49Milani Hypnotic Lights Holographic Lip Topper, $11

Image Courtesy Of Milani

Glam up your lips with this super dazzling lip color which comes in six drool-worthy shades.

50COVERGIRL New Vitalist Elixir Lip Oil, prices vary depending on drugstore

Image Courtesy Of COVERGIRL

This non-sticky lip oil hydrates, conditions, and dresses up your lips in truly beautiful color.

51COVERGIRL New Vitalist Go Glow Luminizing Lotion, $10.99

Image Courtesy Of COVERGIRL

Create a gorgeous glow with this affordable luminizing lotion.

52COVERGIRL Vitalist Healthy Concealer, $9.99

Image Courtesy Of COVERGIRL

This full-coverage concealer pen brightens and color corrects with ease.

53COVERGIRL Vitalist Healthy Concealer, $9.99

Courtesy of COVERGIRL

Set your foundation with this lightweight powder formula which also reduces shine upon application.

54Yes To Coconut Energizing Coffee 2-in-1 Scrub & Cleanser Stick, $9.99

Courtesy of Yes To

Coconut AND coffee? That has to smell amazing.

55Clairol New Nice’n Easy, $7.99

Image Courtesy Of Clairol

This new hair color formula includes a revolutionary dye molecule that reduces the risk of allergic reactions for those without a preexisting allergy.

56Maybelline New York Total Temptation Mascara, $9.49

Image Courtesy Of Maybelline

Mascara lovers will love this mascara formula which successfully builds without overloading your lashes.

57Maybelline New York Tattoo Studio Brow Gel, $12.99

Image Courtesy Of Maybelline

This ultra-resistant gel keeps your brows looking full and thick for two whole days.

58Maybelline New York Drama Light Liner, $5.99

Image Courtesy Of Maybelline

Brighten up your eyes with this illuminating eyeliner liner available in five different shades.

59Maybelline The City Kits Eye + Cheek Palettes, $11.99

Image Courtesy Of Maybelline

Have you seen a palette more beautiful?

60e.l.f. Dewy Setting Mist, $8

Courtesy of e.l.f.

Hitting shelves this month, this coconut-infused setting mist will help give that coveted dewy glow.

61e.l.f. Power Glow Liquid Highlighter, $8

Courtesy of e.l.f.

Apply this highlighter just on your cheekbones or mix with foundation or primer for a full-face glow.

62Clean & Clear Jelly Eye Sheet Mask, $3.40


Clean & Clear’s upcoming Night Relaxing Masks are developed for teens, but that doesn’t mean us elder millennials can’t benefit from a nice, moisturizing eye product.

63Dove Anti-Stress Micellar Water Beauty Bar, $5.49


This moisturizing beauty bar will be the perfect shower companion during winter.

64Dove Dermaseries, prices vary


Sensitive skin sufferers (including those with psoriasis and eczema) should check out this new range of skin care that is hypoallergenic, dermatologically-tested, and free of fragrances.

65Caress Botanicals Shower Foams, $5.49

Courtesy of Caress

This new bath collection includes calming scents like Mediterranean Neroli & Green Tea, White Orchid & Coconut Milk, and Midnight Iris & Vanilla Bean. Maybe now we won’t be too lazy to shower.