I Work in the Beauty Industry, and These Are the 11 Black Friday Deals Worth Shopping

Here are the best makeup, skincare, and hair products to buy.

Moisturizers, bronzers, and nail polish galore! Black Friday is without a doubt the best time to stock up on some of your all-time favorite beauty products and try out some new ones while they’re on sale. As someone who has worked in the beauty industry for nearly a decade, I can definitely say that some products are better than others, which is why I’m rounding up all of my favorite products that are on sale, plus some great deals I think you should all be aware of. Here, you’ll find goodies from Sephora, Nordstrom, NARS, and so much more.

1. NARS Soft Matte Complete Foundation

beauty editor black friday nars

NARS Soft Matte Complete Foundation

Shop it NARS

Guys, if you’re looking for a full-coverage foundation that makes your skin look dewy and will not budge at all, this is for you. I tried it for the first time when it launched and was so impressed by how it held up against sweat and water (yes, I ran water over my face to test it). I’m typically a BB Cream kind of girl since I like my skin to look like, well, skin, but I can get that same effect by using this foundation—only now I can also cover up my dark circles and blemishes all day. Use the code HOLIDAY to get 20% off your purchase.

2. Briogeo Be Gentle, Be Kind Avocado + Kiwi Mega Moisture Superfood Mask

black friday beauty editor briogeo

Briogeo Be Gentle, Be Kind Avocado + Kiwi Mega Moisture Superfood Mask

Shop it Briogeo

I have long, dry, and color-treated hair, so I’m always in need of hydrating hair treatments to keep my hair healthy. This hair mask uses avocado oil, kiwi extract, and spinach for a mix of ingredients that work to nourish, condition, and strengthen hair. After just one use, my hair feels way softer and healthier than it did before, and it looks shinier, too. Honestly, I stan all of Briogeo’s hair products, so head on over to briogeo.com and use the code HOLIDAY to get 20% off.

3. Marc Jacobs Beauty Velvet Noir Major Volume Mascara

beauty editor picks black friday marc jacobs

Marc Jacobs Beauty Velvet Noir Major Volume Mascara

Shop it Marc Jacobs Beauty

I’ve tried hundreds of mascaras—I’m not exaggerating. It takes a lot for me to become loyal to a makeup product, but I’ve been using this mascara ever since it came out a few years ago. Every time I use it, people compliment me on my lashes, with some even asking me if I’m wearing lash extensions. It gives my lashes sky-high length, tons of fullness, and it doesn’t shrink over time or flake. Even better, if I want to reapply my mascara, I can do so without the formula starting to look flaky. I could wax poetic all day, but I’ll let you try it for yourself instead. Trust me, you’ll love it.

4. T3 SinglePass X 1.5-Inch Wide Flat Iron

t3 flat iron

T3 SinglePass X 1.5-Inch Wide Flat Iron

Shop it Nordstrom

If you’re looking for a great flat iron for thick hair, this one is one of the best. Specially designed to work on thick, coarse, and curly hair, this flat iron has wide ceramic plates for a smooth glide through your strands. An adjustable heat setting that goes up to 410°F allows you to select the optimum heat level for any hair type, while an internal microchip monitors the temperature to make sure it never surges and stays even throughout the plates. Your hair will look smoother and shinier after just one pass.

5. Paula’s Choice 2% BHA Liquid Exfoliant

beauty editor paula's choice black friday

Paula's Choice 2% BHA Liquid Exfoliant

Shop it Paula's Choice

My confidence skyrocketed after I started using this exfoliating liquid. It uses 2% salicylic acid, which decongests pores of dead skin cell buildup on the surface level and then goes into the pores to clean up any harvesting bacteria. This helps treat existing acne and prevent future blemishes while also correcting skin texture. Just note that it is an acid, and, as with every other active ingredient, you should start using it once or twice a week before building up to daily use. Believe me, you’re going to love it.

6. Ole Henriksen Banana Bright Eye Crème

beauty editor black friday picks ole henriksen eye cream

Ole Henriksen Banana Bright Eye Crème

Shop it Ole Henriksen

If you’re looking for a brightening eye cream that will instantly reduce the appearance of dark circles, this is the eye cream for you. This cream acts as a color-corrector that brightens dark circles, tightens the skin, and illuminates the under-eye area for an I-woke-up-like-this look. Also, if you’re a fan of the brand (and who isn’t?), know that the entire site is offering a 30% discount. Get popular items like the Glow 2OH Dark Spot Toner, Banana Bright Face Primer, and the Cold Plunge Pore Mask for a fraction of the price.

7. KVD Vegan Beauty Tattoo Liner

beauty editor black friday deals eyeliner kvd

KVD Vegan Beauty Tattoo Liner

Shop it KVD Vegan Beauty

This liquid eyeliner went viral after a woman posted a post-car crash selfie (don’t worry, she’s fine) where it shows her mascara running down her face but her eyeliner intact. Its formula is highly pigmented, glides on smoothly, and stays put all day. It’s currently priced at under $15, which is a massive steal for such a high-quality product. Everything at kvdveganbeauty.com is 30% off, no code needed, so head on over to get all your bold and long-lasting makeup.

8. Kiehl’s Avocado Nourishing Hydration Mask


Kiehl's Avocado Nourishing Hydration Mask

Shop it Sephora

The cold winter air and harsh winds can really dry out my skin, which is why having a super-effective and gentle moisturizing face mask is so important. This one has nourishing avocado, moisturizing glycerin, and soothing primrose oil to help keep your skin supple and soft. The jar is big enough to last year one year, so you’re getting a bang for your buck if you take advantage of this deal.

9. Tarte Shape Tape Concealer

beauty editor black friday picks tarte

Tarte Shape Tape Concealer

Shop it Tarte

Tarte’s Shape Tape Concealer is one of the most popular concealers on the market, and it never goes on sale. It’s loved by beauty influencers, makeup artists, and celebrities for its ability to cover up even the darkest under-eye circles and pimples without looking cakey or creasing. Honestly, I’m really surprised it’s included in Tarte’s sale, but now that it is I cannot stress enough how much you should check it out. While you’re at it, use code CYBER to score 30% off select products.

10. Sunday Riley C.E.O. 15% Vitamin C Brightening Serum

Black friday beauty editor picks sunday riley vitamin c

Sunday Riley C.E.O. 15% Vitamin C Brightening Serum

Shop it Sephora

Vitamin C serums are crucial for brightening dull-looking skin, which is a very relevant skin concern now that we’re not getting much natural sunlight. This highly-rated serum is over 50% off right now, and I can assure you it won’t last long, so snag it while you can and apply it daily for a glowy complexion. You’re welcome.

11. MAC Cosmetics Ruby Woo Lipstick

mac ruby woo black friday beauty editor picks deals sale

MAC Cosmetics Ruby Woo Lipstick

Shop it Ulta

Red lipstick can make anybody feel confident, sexy, and powerful, and this cult-classic product is the best pick. It’s a universal red, meaning it flatters every skin type. The formula looks matte but feels moisturizing on the lips. In my opinion, it’s one of the best red lipsticks of all time.

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