Joanne has been blogging since 1994 under the name Gotham Gal. She is involved with the start-up community as an angel investor and adviser. She has been a champion of women in tech by starting and co-chairing the Women’s Entrepreneurial Festival with the ITP division of NYU. Many of the companies she is working with are owned or started by women. The tech companies are Food52, Edison Jr., Catchafire, Dailyworth, The Sweeten, NGAdventage, Windowfarms, Venuebook, Scoot, Talk Market, 3rd Ward, Editd, Blue Bottle Coffee, Lover.ly, Mouth Foods, How Good, Little Borrowed Dress, Taxi Treats, Kitchensurfing, littleBits, Nest.io, Red Stamp, VenueBook, Have to Have, Curbed (Eater/Racked) as well as Ricks Picks, several restaurants, The Moon Group and Cacao Prieto. Her most successful venture is being married to her best friend, Fred and raising her three kids, Jessica, Emily and Josh.