Macklemore surprised the music world by independently selling 78,000 units of the rapper’s sophomore album, The Heist, in its first week and hitting #2 on the Billboard charts. The Seattle-bred artist’s honesty and character are something the hip-hop world has been lacking. The Heist defines itself by talking about Macklemore’s struggles and values… there are no diamonds and no Lamborghinis – a revolutionary concept. Ryan Lewis is the producer extraordinaire behind the beats, who deserves every bit of the album’s co-billing. And the duo doesn’t take themselves too seriously – check out the video for ‘Thrift Shop’… who doesn’t love a good deal?
“I might not be the same, but that’s not important, no freedom till we’re equal, damn right I support it”
Other notable tracks on The Heist are ‘A Wake,’ ‘Wings,’ ‘Can’t Hold Us’ and of course ‘Jimmy lovine’ a tribute to record label politics. Macklemore and Ryan Lewis made an album that’s unique, fresh, genuine and just really great, from start to finish. I think we’re all ready to embrace a little more truth in our music.
Image via Macklemore