ITEM OF THE DAYItem of the Day: GoldieBlox: The Engineering Toy for GirlsStephanie Barnes

Today’s Item of the Day is one that I absolutely adore. Working in an industry that is still predominantly male, I think it’s really important  that we try to show our girls at a young age that it’s okay to like building things – it is perfectly acceptable to be curious about the inside workings of everyday objects. Apparently, I’m not the only one – Debbie Sterling, a Stanford engineer, felt this way too and she decided to do something about it.

Debbie has come up with this amazing idea and she calls it “Goldieblox.” GoldieBlox is a construction toy + book series starring Goldie, the kid inventor who loves to build. GoldieBlox goes beyond “making it pink” to appeal to girls. It’s the best of both worlds: reading + building. It appeals to girls because they aren’t just interested in “what” they’re building… they want to know “why.” Goldie’s stories relate to girls’ lives. The machines Goldie builds solve problems and help her friends. As girls read along, they want to be like Goldie and do what she does.

However, Debbie and Goldie need your help to bring this product to a girl near you. All you have to do is visit Debbie’s kickstarter page and donate. Let’s help make this a reality.

What are you waiting for? Go NOW!

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  1. As a female engineer I love it! This is a great idea, I hope it gets more young girls interested in construction and engineering!

  2. I sent y’all the link to this 2 days ago, I’m so glad you were able to post this! Hopefully we can get to the stretch goal of $400,000 and get all 3 toys made (ONLY 4 DAYS LEFT)!!! Go Goldie!!!