Get to Know Your Mints

Here at HelloGiggles, we love our Mints. BeachMint has created six fashion and lifestyle e-commerce brands, each with an incredible collection designed by a celebrity known for their distinct style, and paired with an expert in the field. A showroom filled with a unique mix of pieces hand-selected to match your individual tastes, hits your inbox each month with no obligation on your part? Who wouldn’t love that?! The Mints have made shopping 100% hassle-free, which in turn, has made it enjoyable (as it should be).

Get to know the Mints below and the brilliant minds behind each brand.

JewelMint was launched in October of 2010, which makes it the very fashion e-commerce Mint brand! The luxurious jewelry collection that you’ll find on this site, fuses the eclectic tastes of style icon, Kate Bosworth, and celebrity stylist, Cher Coulter.

Kate Bosworth (Image via

The second Mint to step onto the scene, StyleMint was launched just one year ago! Partnered with fashion moguls, Mary-Kate Olsen and Ashley Olsen, this brand is known for its’ exclusive collection of quality and trendy T Shirts.

Mary-Kate Olsen and Ashley Olsen (Image via

ShoeMint was launched in November of 2011. The winning trio behind these beautiful and unique designs includes actress Rachel Bilson, celebrity stylist Nicole Chavez and award-winning footwear designer Steve Madden. A brilliant combination like this totally explains our obsession with every new pair they release! Creative Director and Co-Designer, Rachel Bilson says,”With ShoeMint, I have the opportunity to design not just the shoes, but the full experience for our customers, which feels more personal and rewarding for me.”

Rachel Bilson (Image via

The latest Mint to land on the scene, intiMINT, was launched this summer with Brooke Burke-Charvet at the helm as Creative Director. Brooke takes great pride in creating designs that are versatile, beautiful and will fit your every mood. “intiMINT is about beauty and possibilities. It’s the closest thing to our body and the first decision we make in the morning. I see it as the opportunity to inspire the story of our day. I really want all women to feel comfortable, powerful and beautiful.” says Brooke.

Brooke Burke-Charvet (Image via

We were so pleased to get to work with BeachMint and give four lucky HelloGiggles readers an item of their choosing from their individual showrooms.

CONGRATS to our Mint winners:

JewelMint: Liana won the Baltic Gem Ring

StyleMint: Amanda won the Benson Cardigan

ShoeMint: Molly won the Julie Flat

intiMint: Gwen won the Side Lace Chemise

Be sure to create your style profile (if you haven’t already) with each Mint and enjoy your personalized showrooms.

More Mints to love: BeautyMint and HomeMint.

Happy shopping!

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