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A Guy's Perspective: Breakup Video Goes Viral

Jonathan Mann and Ivory King, a cute couple that lives in Williamsburg, Brooklyn (shocker!) announced that their 5-year relationship was ending via a song they made and put on YouTube (that is coming up close on the 1 million mark – viral alert!). I have mixed opinions on this. But I’ll do my best to give you a guy’s perspective on this majorly silly/sad/cute situation.

Jonathan and Ivory are both musicians, with Jonathan in the middle of a “Song a Day” project, where he’s posting a new song on YouTube 1400 consecutive days. Ivory is a songwriter who also sings and plays the bass clarinet. My first reaction to this was basically me just not at all caring. If this guy’s posting a new song to YouTube everyday for like, 10 years, well I think that’s a little crazy. I don’t find stunts like this creative; I find it to be a good PR move to get blogs and sites to write about you because what you’re doing is unusual. Which is fine, can’t knock the hustle. But for that to be the medium they chose to unveil their breakup video is… to be expected.

But Jonathan and Ivory say they chose this method so they wouldn’t have to tell all their friends individually. I get that; I’ve gone through breakups where even talking about it once can be painful, and having to repeat the story over and over would probably be just as horrible as creating a song everyday for 1400 hundred consecutive days. But you know, they could have sent an email out to their friends, that would have worked, or even written a letter – I hear hipsters in Brooklyn are pretty keen on that, cause it’s like, “different, bro”.

Am I bummed they broke up? Totally. They really do look like a great couple, almost perfect. And you can no doubt see the sadness in both of their eyes throughout “We’ve Got To Break Up”. But my overall thoughts on it are, that it seems to be important to both of them that they make sure their friends know they don’t have to choose sides. Would it not have been better to invite them all over for dinner, let them know what’s going on and talk about it all over one night? From what I understand, the only two options you considered were Facebook or music video. But what about, umm, every other option in the world? I don’t get that.

Was this a cool way to let your friends know you are breaking up? Would any of you choose this method? Does anyone else feel like sending some chocolate to Jonathan? Tell me your thoughts girls! Or wait, maybe I should have made this article into a music video, and then instead of posting it on Twitter and Facebook and having to tell multiple people, I could have just been all “I posted a music video about an article I wrote about this couple that posted a music video about their breakup” and ohmygoodness, DID YOUR MIND JUST GET BLOWN?

Talk to me ladies, what do you think?

Image via New York Daily News

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